Tata Motors concluded the 2025 calendar year as India’s third-largest passenger vehicle manufacturer by volume, positioned behind Maruti Suzuki and Mahindra. The company reported domestic sales of 50,046 units in December 2025, representing a 13.17% year-on-year growth compared to the 44,221 units sold in December 2024. While the annual comparison remains positive, the brand saw a sequential decline of 12.87% from November 2025, a shift typically associated with year-end inventory management and seasonal market cooling.
Core SUV Portfolio Performance
The manufacturer’s SUV-centric strategy continues to drive its primary volume. The Nexon range, including its electric variant, remained the brand’s highest-selling model with 19,375 units, a 43.14% increase over the previous year. The Punch followed with 15,980 units, marking a 6.02% year-on-year improvement. In the mid-size and premium segments, the Harrier saw the most significant percentage gain among established models, with sales rising 81.94% to 2,378 units, while the Safari grew marginally by 4.40% to 1,446 units.
Hatchback and Sedan Trends
Performance across the small car and sedan segments was mixed during the final month of the year:
- Altroz: Recorded a sharp 53.86% year-on-year increase with 2,871 units.
- Tiago/EV: Maintained steady volume at 5,826 units, up 16.38% year-on-year.
- Tigor/EV: Despite a 26.47% annual decline to 775 units, the model saw a significant 58.81% month-on-month recovery.
- Curvv/EV: Experienced a notable contraction, with sales falling 77.89% year-on-year to 1,104 units.
Sierra Market Entry
The December sales chart featured the first appearance of the all-new Tata Sierra, which contributed an initial 291 units to the total volume. Tata Motors has confirmed that official customer deliveries for the Sierra are scheduled to commence this week. As a new premium entrant in the SUV lineup, the Sierra is expected to be a key factor in the company’s efforts to sustain sales momentum and strengthen its market share throughout 2026.
Sequential Market Outlook
The 12.87% month-on-month dip from November’s 57,436 units affected most of the lineup, including high-volume models like the Nexon and Punch. This moderation is consistent with industry-wide trends at the close of the calendar year. However, with the ramp-up of Sierra production and the continued performance of the electrified ‘EV’ variants across the portfolio, the brand enters the new year with a diversified product mix aimed at maintaining its top-three market position.
